The brief...
Design the whole brand identity for the choir group the Fairfax Singers.
Considerations:
Needs to carry the message of 'giving music'
Music needs to be highly influenced within the design.
Classic in design but with a modern twist.
Target Audience:
50 +
Requirements:
Logo, Letterhead, Business Card, Complement slip and a programme (A5 leaflet)
As this is a live brief this is the only information I have been given so far but I have arranged a meeting with the client to discuss it in more detail on the 4th February. So after that I should have a better understanding for what the client is after.
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